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Anna Randal for Art-Sheep

Wotsit All About is a very sweet, salty and sour project. Created by James Ostrer, this series of photos portrays people wearing masks made from all kinds of delicious -and a bit unhealthy, food.

A child’s dream coming true, the artists was inspired by his own loving/hating relationship with junk food, while spent $8000, a crazy amount of money, to buy all this food. After buying candy, cookies, cheese, potatoes and jelly beans, Ostrer constructed each mask as a charm against his food cravings, something that would satisfy his need to connect with food in the most creative and full way possible.

These tribal devils of our deepest and strongest desires look both appealing and appalling, as even though someone can enjoy their funky appearance, the masks can easily make them disgust of food. Apart from this exact contradiction, the photographs look like they stand as a metaphor for a person’s diet, while they depict them as it. This explosive combination of pop, consumerism and photography gives the substance of food, the notion of timelessness and the appearance of food, a grotesque, creepy look.

 

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